TRADE SHOW SUPPORT
High in demand is New Vision's comprehensive trade show support services. Manufacturers see New Vision as another arm of their company and often contact us to set up, staff, and run trade shows on their behalf across North America. Our trade show services range from staffing the booth to setting up and breaking down printers to providing technical experts to conduct demos and participate in speaking engagements. A more comprehensive list of the trade show management services, organized by category, may be found below:
Registration/Driving Attendance
- Creation of email or direct mail piece inviting customers to visit the tradeshow booth
- Distribution of correspondence to manufacturer's database or database of choice
- Invitation from the New Vision marketing team to the target audience via a live, personal phone call to drive attendance, remind the audience of the manufacturer's upcoming presence at the show, and/or pre-set appointments for manufacturer's sales reps
Logistics
- Set up, break down, and shipment of printers and all necessary hardware and software (to and from tradeshow)
- Shipping of marketing brochures, collateral, and any premium items required or requested for show presence
- Management of basic exhibit hall essentials such as rental of electricity, internet lines, catering, cleaning, booth set up, and more for those wanting a complete turn key operation
Product Set Up & Demonstrations
- On site installation, testing, and set up of hardware and software at the trade show facility
- Distribution of ICE cards (In Case of Emergency) with 24-hour contact information for on-site and after-hours show support
- Demonstrations of new products or features by qualified New Vision technicians (one-on-one or theatre style)
- General booth support from technical experts – speaking with customers, assessing customers' needs, problem solving, and promoting and discussing product lines
- Collection, qualification, prioritization, and routing of leads received at the trade show
Qualified Speakers & Writers
- Resources to participate in training classes, keynotes, seminars, or special events tied to the trade show
- Technical writers with knowledge to compose text for editorials, call for speakers, daily on-site newsletters, or trade show publications
To inquire about pricing, availability, or to book trade show support, please contact Marketing Services via or by calling 1.888.251.6018.
"Over the past two years, my company has utilized a number of New Vision services. These include custom profile and sample generation, lead generation programs, creation of product brochures, and trade show support. We have always found New Vision to be a valued partner, ready to listen to our request. They gather the proper market-related information and provide professional, timely services. I would highly recommend them to any company looking for the services they provide."
